Posts by derickson
Demographics Of Mobile Internet Users [TABLE]
More than half of cell phone owners (56%) access the internet through their phone.
Read MoreDemographics Of Text Messagers [TABLE]
Large numbers of cell owners across all demographic groups send and receive text messages, with the exception of mobile phone owners 65 and older.
Read MoreDemographics Of Mobile Phone Photographers [TABLE]
Taking pictures is the most popular cell phone activity and there are only modest differences between demographic groups.
Read MoreCell Phone Activities, 2007-2012 [CHART]
Over time, the number of cell owners performing activities across the board has grown.
Read MoreCell Phone Activities [TABLE]
Fully 85% of American adults own a cell phone and now use the devices to do much more than make phone calls.
Read MoreFollow The Frog Nonprofit PSA [VIDEO]
The Rainforest Alliance’s Follow The Frog PSA is a brilliant example of advocacy video marketing to build awareness of Rainforest Alliance Certified products.
Read MoreEffects Of Social Customer Service, October 2012 [CHART]
71% of those who experienced a quick and effective social customer service say they are likely to recommend a brand or company.
Read MoreAd Agencies' Most Effective New Business Generation Tools, October 2012 [CHART]
About 8 in 10 ad agencies believe that the number of opportunities for new business are about the same as last year (34.4%) or have increased (44.8%).
Read MoreTwitter Link CTR By Day Of The Week, October 2012 [CHART]
The average CTR for links shared on Twitter ranged between 1.49% and 1.76% during the weekdays, but jumped to about 2.5% during the weekend.
Read MoreProfessionals & Online Peer Group Activity
Interacting with their peers in professional communities was by far the most frequent use of social media amongst professionals.
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