Posts by derickson
Use Of Real-Time Data In Marketing Campaigns, 2013 [CHART]
An already well-cited example of using real-time data came when a power outage disrupted Super Bowl XLVII, and brands took to social media.
Read MoreTech Startup Success & Failure [INFOGRAPHIC]
90% of technology startups fail. This inforgraphic from Allmand Law looks at the successes and failures of well-known tech startups.
Read MoreThe Super Bowl & Social Ads [INFOGRAPHIC]
This infographic illustrates that of the 20.9 million Super Bowl XLVII-related tweets sent during the game, nearly 30% were about the ads.
Read MoreThe Smart Phone Cycle [COMIC]
Mashable shares a comic that illustrates the distractions of mobile use.
Read MoreWalter Cronkite Previews The Home Office Of 2001…In 1967 [VIDEO]
In this clip from the March 12, 1967 episode of the CBS show The 21st Century, Walter Cronkite previews what a home office might look like in the year 2001…and it looks mighty familiar, if rather clunky.
Read MoreTop Desired Car Technologies, October 2011 [CHART]
Use of smart phone apps for services like Pandora or Spotify for in-car music listening has shown rapid growth, rising from 6% of US mobile phone owners in 2010 to 17% in 2012.
Read MoreNorth & Latin American Navigation Service Subscribers, 2016 [TABLE]
By 2016, navigation systems will support 18.7 million subscribers in North America, while smart phone navigation will boast more than 400 million.
Read MoreGlobal Connected-Car System Shipments, 2012 & 2016 [CHART]
More than 105.6 million people drove to work solo in 2011, according to US Census data. This figure represented 76.4% of all employed people in the US over the age of 16.
Read MoreB2B Marketing Channels By Lead Quality, November 2012 [TABLE]
Two in five said their own email campaigns produced predominantly high-quality leads; 36% said the same of leads that came in through SEO.
Read MoreSearch Traffic Prompted By 2013 State Of The Union Address [CHART]
Google Politics charted search traffic related to the 2013 State Of The Union address to demonstrate how people searched during President Barack Obama’s speech.
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