Posts by derickson
Time Spent On Social Media Among Nonprofits, October 2012 [CHART]
More than three out of five nonprofit organizations reported spending more time on social media than they did a year ago.
Read MoreMobile Advertising/Marketing Objectives By Experience Level, August 2012 [TABLE]
Despite the increased availability and enthusiasm for more immersive and interactive ad formats, the direct-response focus among mobile advertisers is one reason static ad formats remain popular.
Read MorePreferences For Subscription vs. Ad-Supported Streaming Content By Device, November 2012 [CHART]
Most consumers still prefer free, ad-supported content though those with connected TVs are more likely to like the ad-free subscription model.
Read MoreMost Common Mobile Phone Ad Dimensions, H1 2012 [INFOGRAPHIC]
US advertisers will spend $2.2 billion on mobile display advertising in 2013 and diversify investments across a wider range of ad formats.
Read MoreBeer Statistics [VIDEO]
A statistics-packed video infographic about beer consumption in America by Bloomberg.
Read MoreBeyond Social Media: Burger King Hacked, Maker's Mark Social Slapped & LinkedIn's Claps [PODCAST]
This week’s highlights include the Twitter hacks of Burger King & Jeep, Maker’s Mark does and about face, LinkedIn appeals to vanity, a Alicia Keys’ iPhone Tweet, Shiny New Stuff and much more.
Read MoreHouse Of Cards Twitter Chatter [CHART]
Not surprisingly, the use of a #HouseOfCards hashtag is very low, considering Netflix has never promoted its use.
Read More10% Of Netflix Subscribers Have Streamed House Of Cards
About 10 percent had watched House of Cards during the first few weeks it was available.
Read MoreThe Economic Impact Of Mapping [INFOGRAPHIC]
Google put together this infographic to illustrate some examples of the benefits of maps.
Read MoreThe State Of Infographics [INFOGRAPHIC]
This infographic by Nowsourcing illustrates the effectiveness of infographics as a marketing tool.
Read More