Posts by derickson
Google Keep [VIDEO]
Google released their Google Keep product today, an Android app for keeping notes that are synchronized across Android devices and your Google Drive.
Read MoreViewability Rate For Rich Media Ads By Format, September 2012 [CHART]
63% of rich media ads served worldwide in September 2012 were considered viewable.
Read MoreZero-TV Homes, March 2013 [TABLE]
The number of Zero-TV households has more than doubled from 2007 to exceed 5 million.
Read MoreLocal Media Ad Market, 2012-2017 [CHART]
The local media advertising market will expand at a 2.3% compound annual growth rate (CAGR) through 2017 to reach $148.8 billion, from $132.5 billion last year.
Read MoreMulti-Screen Behavior, March 2013 [CHART]
Microsoft Advertising identifies 4 paths of multi-screening behaviors, finding that the most popular type is “content grazing” (68%), in which consumers use 2 or more screens to access separate or unrelated content.
Read MoreEmail Open & Click-Through Rates, Q4 2009-Q4 2012 [CHART]
The average email open rate rose to 27.4% in Q4, a slight increase from 27.2% in Q3, and a significant 10.5% gain from Q4 2011′s 24.8%.
Read MoreNews Audience Trends, 2011 vs 2012 [CHART]
Local TV saw a significant 6.5% drop in audience size between 2011 and 2012, finds Pew Research Center’s Project for Excellence in Journalism in its State of the News Media 2013 study.
Read MoreTop Desired Health Care Website Features, February 2012 [CHART]
53% of health seekers would use a health care site that offered them a tool to tell them how much a health plan would pay for certain treatments or services.
Read MoreAmericans Who Have Postponed Medical Treatment Due To Cost, 2004-2012 [CHART]
Three out of 10 consumers saying they had put off medical treatment due to cost within the last 12 months
Read MoreOnline Health & Wellness Researchers, 2010-2012 [CHART]
87% of US internet users looked online for health and wellness research in 2012.
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