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Posts by derickson

LinkedIn Developments Timeline, April 2012 – May 2013 [CHART]

comScore reported that LinkedIn passed Twitter to become the second-largest social network in the world, ranked by unique visitors.

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Global LinkedIn Ad Revenues, 2011-2015 [CHART]

LinkedIn’s worldwide ad revenues will reach $376 million in 2013, up 46.7% from last year.

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Facebook Brand Post Timing & Engagement, August 2013 [CHART]

Brands are less likely to post on Facebook on the weekend, and that seems like it might be a good decision.

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Ad Agencies' Changing Media Mix, August 2013 [TABLE]

Just 27% of media buying agencies don’t anticipate ever spending more on digital than traditional media.

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Household Income Of Feature Phone Users, August 2013 [CHART]

Fully 43% of feature phone owners come from households with annual income levels of $20,000 or less.

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Feature Phone Users By Age, August 2013 [CHART]

40% of the mobile market hasn’t yet made the switch to smart phones.

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US Mobile & Online Ad Spending, 2012-2017 [CHART]

Mobile will capture a slight majority of US online ad spending in 2017.

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Benefits Of Social Media Marketing For SMBs, January 2013 [CHART]

While SEO & email still bring prospects to the door, social media entices them to enter a dialogue, pick up some information of value & step into the sales funnel.

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Current State Of B2Bs Social Media Marketing, 2012-2014 [CHART]

Business-to-business (B2B) marketers—more anxious than ever to capture viable leads—are enamored with social media.

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Top Landing Page Optimization Objectives, August 2013 [TABLE]

More than three out of five B2B marketers sought to increase leads from the landing page.

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