Posts by derickson
Leading Social Media Marketing Objectives, August 2013 [CHART]
38% of US Facebook and 43% of Twitter marketers were more concerned with the quality of audience members added via social efforts.
Read MoreMobile Drove A Third Of Cyber Monday Orders In 2013 [CHART]
2013 Cyber Monday was the biggest day in e-commerce history. Online sales rose 18 percent compared to Cyber Monday 2012.
Read MoreMulti-Channel Video Provider Subscription Trends, Q3 2012 vs Q3 2013 [CHART]
The top multi-channel video providers – representing 94% of the market – lost almost 27,000 subs in Q3, an improvement from a 50,000-strong loss in Q3 2012.
Read MoreLocal vs National Mobile Ad Spending Forecast, 2012-2017 [CHART]
Mobile will be the fastest-growing channel in the local advertising media market through 2017, rising from just 1.7% share of local ad revenues this year to 7.1% share in 2017.
Read MoreMost Requested CRM Software Features, November 2013 [CHART]
8 in 10 B2B marketers agree that CRM systems don’t always capture or provide the information needed when they’re trying to close a high-margin deal.
Read MoreTop Reasons Online Shoppers Choosing One Website Over Another, November 2013 [CHART]
Online shoppers across 7 major markets don’t rank mobile optimization high on their list of reasons for choosing one website over another.
Read MoreSmart Phone Owners Mobile Transaction Experiences, November 2013 [CHART]
Some 46% smart phone owners say they have either used or seen someone firsthand use a mobile application that allows the redemption of offers at a retailer or restaurant, up from 40% last year.
Read MoreUS Retail eCommerce Holiday Sales, 2008-2013 [CHART]
eMarketer predicts 23.5% of all US retail eCommerce sales this year will take place in November and December, amounting to $61.8 billion.
Read MoreUS Retail Online Ad Spending, 2012-2017 [CHART]
By the end of this year, eMarketer predicts, US retailers will have increased digital ad budgets by 15.7% to $9.50 billion, following growth of 14.5% last year.
Read MoreRNC's Historically-Inaccurate Rosa Parks Tweet & Amazon's Drones – Beyond Social Media Show [VIDEO]
Century 21’s Tryptophan Slow Jam; Chanukah ham; RNC’s Rosa Parks tweet; T-Mobile & AT&T’s Twitter fight; Dana Morales plays us all; Amazon Air drones for delivery; Facebook’s newsfeed algorithm tweak; GE’s 3D Printing Day; Apple buys Topsy; The Gap’s social listening & response; Verizon’s Mall of America Destination Store; some shiny new stuff & much more.
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