Posts by derickson
Top Types Of Financial Services & mCommerce Sites Visited By Mobile Italians, November 2013 [TABLE]
Nearly two-thirds (64.1%) of Italy’s mobile phone owners had a smartphone late last year—a gain of 23.5% compared with the same period in 2012.
Read MoreExperiences That Influence The Purchase Decisions Of Affluents By Generation, Q1 2014 [TABLE]
Around nine in 10 US affluent internet users said that when it came time to buy, past experiences played a significant role.
Read MoreAffluents Expected Spending Changes, March 2014 [TABLE]
US affluent spending hadn’t completely rebounded: 45.0% of respondents were still being cautious with major purchases, saying they wouldn’t spend on any of the options listed.
Read MoreMajor Purchases Planned By US Affluents, March 2014 [TABLE]
Purchasing or leasing a new car and having a major home remodeling tied as the No. 1 major purchases US affluents planned to make over the next 12 months, each cited by 25.0% of respondents.
Read MoreUS Online Ad Spending By Industry & Channel, 2014 [TABLE]
Mobile spending levels were roughly similar across industries, with virtually all sectors committing about one-third of spending to the mobile channel, but there were variations by industry.
Read MoreUS Online Ad Spending Share By Industry & Objective, 2014 [TABLE]
US advertisers will collectively spend upward of $50 billion on digital advertising in 2014.
Read MoreAir Travelers' Online Behavior [INFOGRAPHIC]
This infographic from Kenshoo illustrates air travelers’ online behaviors.
Read More10 Ways To Use Images On Social Media [INFOGRAPHIC]
This infographic from Fresh Take On Content illustrates 10 ways to use images to engage your social media followers.
Read MoreNeed For Improved Analytics, May 2014 [CHART]
About 6 in 10 professionals from around the world agree that there is pressure from senior management for their organization to become more data-driven and analytical.
Read MorePinterest Users & Brand Marketing, May 2014 [TABLE]
Just 27% of active Pinterest users (who use the platform at least once a month) say they follow any brands on the platform.
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