Posts by derickson
Fastest-Growing Social Apps, Q3 2013 – Q1 2014 [CHART]
Snapchat ranks as the fastest-growing social application by a fair margin, with its number of users up 67% between Q3 2013 and Q1 2014 (+95% among 16-19-year-olds).
Read MoreAttitudes Toward TV Everywhere, May 2014 [TABLE]
Almost two-thirds of respondents report watching more TV overall since they began using TVE applications.
Read MoreB2C eCommerce Sales In Italy By Category, 2013 [CHART]
In Italy, over half (54.0%) of 2013 B2C ecommerce sales to consumers belonged to the Leisure category.
Read MoreB2C eCommerce Sales In Italy, 2006-2013 [CHART]
Business-to-consumer eCommerce sales, including mobile and travel, reached €22.3 billion ($29.73 billion) in 2013.
Read MoreUS Health Care & Pharmaceuticals Online Ad Spending By Device, 2014 [CHART]
Health and pharma companies will spend just $373 million, or 26.5% of total digital ad spending.
Read MoreUS Health Care & Pharmaceuticals Online Ad Spending By Objective, 2014 [CHART]
Though search as a direct-response tactic is used for direct-to-consumer and healthcare provider marketing, a significant amount is also spent to raise awareness about conditions, products and services.
Read MoreUS Health Care & Pharma Online Ad Spending, 2012-2018 [CHART]
The US health care and pharmaceutical industry will spend $1.41 billion on paid digital media in 2014.
Read MoreTwitter Global Growth By Country, 2012-2018 [TABLE]
India and Indonesia will see the most consistent growth patterns throughout our forecast period, both experiencing increases well above 50% this year.
Read MoreTwitter Global User Share By Region, 2012-2018 [TABLE]
eMarketer’s figures differ from Twitter’s reported figure of 255 million monthly active users in 2013 because we rely heavily on consumer survey data.
Read MoreGlobal Twitter Users, 2012-2018 [CHART]
Twitter’s user base will increase 24.4% in 2014.
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