Posts by derickson
Share Of Time Spent Consuming Online Content By Device, March 2014 [CHART]
For now, most research time is still spent on PCs.
Read MoreTop Connected Car Features, Q2 2014 [CHART]
The most desired connected car features for US digital users are internet-enabled navigation.
Read MoreConsumer Familiarity With Connected Car Services, March 2014 [CHART]
More than half of buyers worldwide polled in March 2014 were either using such features or wanted them in their next vehicle.
Read MoreUS Mobile Travel Bookers, 2013-2018 [CHART]
More than nine in 10 mobile travel researchers will use smartphones to look up info this year, vs. 81.5% who will use tablets.
Read MoreUS Mobile Travel Researchers, 2013-2018 [CHART]
Half of digital travel researchers will check out flights, hotels and more not only on a desktop or laptop PC but also (or only) via mobile in 2015.
Read MoreEmail Click-Through Rates By Hour, 2013 [CHART]
Trends surrounding click rates by hour scheduled are very similar to those surrounding open rates by hour scheduled.
Read MoreEmail Open Rates By Hour Scheduled, 2013 [CHART]
Open rates tended to be highest for emails scheduled in the evening hours, and lowest for those scheduled in the early morning and during traditional work hours.
Read MoreB2B Buyers' eCommerce Purchase Influences, October 2014 [CHART]
Half of end user buyers don’t see reimbursement policies as being a significant barrier to their making online purchases themselves.
Read MoreMobile Ad Behavior By Gender & OS, October 2014 [CHART]
Women are more likely than men to click on mobile ads, and they also sport higher conversion rates and average purchase values.
Read MoreAlignment Between Sales Training & B2B Demand Generation, October 2014 [CHART]
About 1 in 10 B2B marketers & salespeople report a complete level of coordination between their demand generation and sales training teams.
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