Posts by derickson
Enterprises Marketing Budgets For 2015 [TABLE]
Digital marketing represented one-quarter of the total marketing budget this year at companies with more than $500 million in annual revenue.
Read MoreBaby Boomers' Housing Plans, November 2014 [TABLE]
Some 63% of Baby Boomers plan to age in place and three-quarters describe their home as one they can stay in as they get older.
Read MoreInternet Use During The Christmas Holiday [CHART]
Starting the day after Christmas, Internet use in 2013 surged, probably because people were trying out devices they had just received.
Read More10 Most Influential Brands On Social Media, November 2014 [CHART]
Amazon edges Microsoft as the most influential brand on social media by Klout’s scale.
Read MoreUnethical Consumer Review Practices Committed By Businesses, November 2014 [CHART]
64% of internet users said they thought individuals wrote online reviews without actually having purchased a product or service.
Read MoreRetail eCommerce Sales As A Percent Of Total Sales By Country, 2013-2018 [TABLE]
China and the UK, have much higher proportions of online-to-total retail sales than the US, and ecommerce trends in each market are unique.
Read MoreWhy People Post Online Reviews By Age, November 2014 [TABLE]
Among US internet users who posted online customer reviews, the top reason for doing so was to help others make better purchasing decisions, cited by 62%.
Read MoreTop 10 Countries By Retail eCommerce Sales, 2013-2018 [TABLE]
China and the US are by far the world’s leading ecommerce markets, combining for more than 55% of global internet retail sales in 2014.
Read MoreGlobal Retail eCommerce Sales, 2013-2018 [CHART]
eCommerce will account for 5.9% of the total retail market worldwide in 2014, or $1.316 trillion.
Read MoreTotal Global Retail Sales, 2013-2018 [CHART]
Retail sales worldwide—including both in-store and internet purchases—will reach $22.492 trillion this year, according to new figures from eMarketer.
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