Posts by derickson
What Is Screencasting?
Screencasting is the recording of your on-screen activity accompanied by a voiceover explanation of the action taking place on the screen.
Read MoreTop Reasons Consumers Follow Brands On Social Media
Consumers lean on a number of factors when they are looking for new accounts to follow or like on social media.
Read MoreTraits B2B Buyers Value In Salespeople
It should not be a surprise that B2B buyers are more likely to trust salespeople who actively listen to them, help solve their problems, and display confidence in their solutions.
Read MoreDigital Marketing This Week
Topics: Massive Twitter hack and Bitcoin scam; the Minnesota Twins broadcast a scrimmage with a crowdtrack; free Grow With Google courses; long-term care seniors pose for iconic classic rock album cover recreations; Michelle Obama’s new podcast on Spotify; Hulu rolls out self-serve advertising; an ad agency goes fully remote; Target joins the growing list of retailers mandating masks for customers; Chris Cuomo calls out Trump over Goyagate; Instagram to clone TikTok; Hong Kong’s protest movement keeps getting stymied by Apple; more.
Read MoreSarah Cooper Reveals The Secrets To Her TikTok Success
Sarah Cooper’s genius is not the spot-on lip-syncing of Trump’s maddening utterances, it’s her crystal clear interpretation of his intellectual and emotional state as speaks.
Read More2020 Travel [INFOGRAPHIC]
Safety is the number one concern governing the foreseeable future of travel across every demographic, according to the State of Travel in 2020 report by the GlobalWebIndex.
Read MoreTwitter vs Instagram As A News Source, 2014-2020
A similar percentage of users now turn to Instagram for news as they do Twitter, according to new data from the Reuters Digital News Report.
Read MoreNaming A Brand In The Internet Age
Very little attention has been paid to naming a brand in the Internet age. Here are 4 Tips On Naming A Brand with that in mind.
Read MoreDemographics Of Coronavirus Impact On Small Businesses
From February to April this year, the US saw the number of Black, Latinx and Asian small-business owners decline 41%, 32% and 26%, respectively, according to a recent report from the National Bureau of Economic Research, citing US Census Bureau data.
Read MoreB2B Businesses Suffering Significant Disruption From Covid-19
B2Bs are figuring out how to stay in business, operate and recover. This often requires a digital transformation of marketing and sales efforts.
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