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Posts by derickson

Chief Digital Officer's Ideal Experience [CHART]

Chart: Chief Digital Officer Experience

45% of executives worldwide said a Chief Digital Officer should have a technology background.

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How Brand Marketers Measure Video Advertising Performance [CHART]

Chart: Measuing Video Advertising Performance

71% of brand marketers said they currently determine their digital video ad performance by watching site traffic.

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Types Of Analytics CFOs Will Pay For [CHART]

Chart: Analytics CFOs Will Pay For

More than half of CFOs said analytics that help their businesses understand customer profitability are likely to receive backing in the next few years.

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How To Dynamically Capture Source Referrals Using Google Tag Manager

Dynamically Capture Referral Traffic With Google Tag Manager

This guide demonstrates how to capture UTM source referral data using Google Tag Manager when distributing content broadly such as publishing press releases.

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Visual Marketing [INFOGRAPHIC]

Infographic: Visual Marketing Infographic

This infographic from Tailwind illustrates how to plan your visual marketing strategy with Pinterest and Instagram.

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WordPress Theme Elements [INFOGRAPHIC]

Infographic: WordPress Theme Elements

This infographic from WordPress SEO plugin Yoast illustrates the elements of WordPress themes.

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Consumer Use Of Local Online Reviews [CHART]

Chart: Consumer Use Local Online Reviews

About two-thirds of US consumers have reviewed or recommended a local business through word-of-mouth in the past year.

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Saint Patrick's Day [INFOGRAPHIC]

Infographic: 2017 St. Patrick's Day

This infographic fom WalletHub illustrates facts and figures about Saint Patrick’s Day 2017.

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Top B2B Buyer Persona Criteria

Chart: B2B Buyer Persona Criteria

Almost two-thirds of B2B marketers at enterprise-level organizations utilize buyer personas in the planning of demand generation programs and activities.

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Why Consumers Flag Promo Emails As Spam [CHART]

Chart: Why Consumers Flag Promo Emails as Spam

57% of consumers reported having flagged a promotional email as spam due to a brand sending either irrelevant or too-frequent emails.

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