Posts Tagged ‘UX’
Empathy Maps For UX & Marketing Personas
In this video you’ll walk through a 5-step process for creating empathy maps that describe user characteristics at the start of a UX design process.
Read MoreMarketing Skills To Master [INFOGRAPHIC]
This infographic from Maryville University illustrates eleven skills modern marketers must master.
Read More10 Marketing Lessons From Apple [INFOGRAPHIC]
This infographic from the Web Design Group illustrates ten lessons you can learn from the model Apple sets for marketing.
Read MoreB2B Buyers' Customer Experience Expectations by Generation [CHART]
More than 8 in 10 business buyers want the same experience as when they’re buying for themselves, reveals Salesforce Research in its second annual State of the Connected Consumer report. The study indicates that the customer experience is hugely important to business buyers, 8 in 10 of whom say the experience a company provides is as important as its products and services.
Read MoreMarketing Funnels & Journey Maps [ANIMATED INFOGRAPHIC]
This animated inforgraphic from Salesforce illustrates the concepts behind these two prevelant marketing buzzwords.
Read MoreHow To Decrease Your Website Bounce Rate [INFOGRAPHIC]
This infographic from Quicksprout illustrates 20 tips for keeping visitors on your website and in the process, minimize your bounce rates.
Read MoreConsumer Frustrations With Inaccurate Local Business Listings [CHART]
Most US consumers would lost trust in a business that had incorrect or inconsistent contact details online, reports BrightLocal. And the problem appears to be quite extensive: 71% of the survey’s respondents reported having felt the effect of inaccuracies found online, such as having called a wrong phone number or arrived at a location when it was closed.
Read MoreTop Customer Experience Challenges [CHART]
Customer experience (CX) efforts aren’t primarily being held back by lack of strategy or organizational support, but rather from a lack of real-time customer insights and troubles operationalizing the experience.
Read MoreObstacles To Augmented/Virtual Reality Adoption [CHART]
Interest in augmented reality (AR) and virtual reality (VR) has been hyped for some time, but the tech hasn’t reached mass adoption. Cost is certainly a factor, but it’s not the only one.
Read MoreMobile Video Viewers' Frustrations [CHART]
There are few things more frustrating for cord-cutters than getting home from a long day’s work and queuing up their favorite show online as they kick back on the couch, only to realize they can’t watch in peace and harmony because the video won’t load correctly.
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