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Posts Tagged ‘Twitter’

Online Channels People Most Use To Communicate With One Another, May 2013 [CHART]

Email and Facebook each saw 87% of respondents logging in weekly to communicate with others.

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How Journalists Use Social Media [VIDEO]

Albert Maruggi, B.L. Ochman & David Erickson discuss journalists’ use of social media and why public relations & marketing professionals need to pay attention.

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Journalists' Personal Use Of Social Media Worldwide, 2013 [CHART]

55% of journalists agree that blogs are a great way to build a personal profile, and 34% have one.

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eCommerce Customer Acquisition Channel Comparison, 2009-2013 [TABLE]

Organic search has not only accounted for the greatest percentage of acquired customers over the past 4 years, but it also boasts the highest CLV relative to the average.

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Real-Time Personalization By Channel & Performance, 2013 [CHART]

Marketers are devoting more time and energy to monitoring real-time conversations in social media and then rapidly developing creative to take advantage of those discussions.

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Beyond Social Media Podcast: Mizuno Filibuster Shoes, Clorox Thinks Dad's Are Dolts & Google Glass' Earned Media Strategy [VIDEO]

This episode: Texas state Senator Wendy Davis’ Mizuno filibuster, Clorox dissing dads & Google’s earned media strategy for Google Glass.

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College Students' Multitainment Activities, February 2013 [CHART]

The most popular activity students engaged in while watching TV was using Facebook or Twitter, at 63% of respondents.

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Customer Service Response Time Expectations By Channel, June 2013 [CHART]

When consumers have an issue with a company that needs to be resolved, a leading 92% say that it’s important that their problem is taken seriously.

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YouTube vs. Vine Engagement Rates On Twitter, May 6 – June 5, 2013 [CHART]

New data from Socialbakers indicates that tweets containing Vine uploads have a 0.031% engagement rate, not far behind tweeted YouTube videos’ rate of 0.048%.

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How People Find Websites, 2011 vs. 2012 [CHART]

54% of respondents found websites through natural search results in 2012, up from 50% in 2011.

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