Posts Tagged ‘Twitter’
Net US Online Ad Revenue Share By Company, 2012-2015 [TABLE]
The rapid growth of mobile ad revenues at Facebook has helped make the social network the second-largest digital ad seller in the US, behind only Google.
Read MoreSMBs Use Or Planned Use Of Mobile Apps, November 2013 [CHART]
Nearly seven in 10 respondents said they either currently used or plan to adopt in 2014 Facebook for mobile marketing purposes.
Read MoreSocial Sharing Destination Preferences, Q3 2013 [CHART]
About 20% of content shared to social networks was shared to Pinterest during Q3, up from 16% in Q2.
Read MoreMost Popular Content Types For B2B Tech Buyers, December 2013 [CHART]
White papers top the list, with 49% of respondents claiming to have used them to evaluate a tech purchase in the prior 6 months.
Read MoreFacebook Traffic Referral Trends, September 2012 – November 2013 [CHART]
More than 1 in 6 visits to the average publisher came from a Facebook referral.
Read MoreSocial Engagement With Brands, December 2013 [TABLE]
Almost 1 in 5 consumers claim to have discovered a product through Pinterest, while YouTube videos have influenced a purchase at least once for 53% of respondents.
Read MoreMost Popular Social Messaging Apps, December 2013 [CHART]
Smartphone owners across 5 markets – the US, Brazil, China, South Africa and Indonesia – are more likely to be using social messaging applications on a daily basis than making voice calls, sending texts and emailing.
Read MoreInsurance Company Exploits Paul Walker's Death On Twitter [VIDEO]
The website 4AutoInsuranceQuote.com used the occasion of Fast & Furious actor Paul Walker’s death in a horrific car accident to drive people to their website.
Read MoreAverage Size Of Mothers' Social Networks, November 2013 [CHART]
Younger mothers are more likely to be cultivating wider networks on Twitter and Instagram than their older counterparts, and working mothers are similarly more likely to be doing so than stay-at-home mothers.
Read MoreTargeted Ads Influence Over Online Buying, October 2013 [CHART]
Respondents were more likely to indicate that a marketing or advertising channel influenced their buying behavior when they found the messages delivered through that channel to be well targeted to them.
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