Posts Tagged ‘Time Shifting’
Media Consumption By Device Age Range [CHART]
According to Q3 2018 research from Nielsen, US consumers ages 35 to 49 spend nearly the same amount of time with old media like live and timeshifted TV and radio, as with their digital devices by accessing apps and the web on a smartphones or tablet.
Read MoreHousehold Technology By Generation [CHART]
Smartphones are almost omni-present in US households, reveals Nielsen in a recent report.
Read MoreHow People Watch TV By Ethnicity [TABLE]
Live TV remains the most popular method of watching TV programming overall in the US. However, new media channels are catching up with the traditional way of watching TV shows.
Read MoreWhy People Watch TV Online, October 2014 [CHART]
The desire to watch on their own schedule is one of the primary drivers of online video viewing.
Read MoreWhy Consumers Go Online, November 2014 [TABLE]
There are 4 primary reasons why consumers go online: interpersonal connections; self-expression; exploration; and convenience.
Read MoreSocial Media’s Effect On TV Viewership, Q4 2013 vs Q4 2014 [CHART]
One-quarter of respondents to Nielsen’s Q4 2013 survey claimed to be aware of more programs as a result of social media, up from 18% during the year-earlier period.
Read MoreHow Bingers Watch TV, July 2014 [CHART]
Some 44% of US households surveyed during Q1 2014 said they binge-view TV shows.
Read MoreReasons People Watch TV Everywhere, November 2013 [CHART]
Flexibility is the main reason today’s busy, on-the-go consumers are taking advantage of TV Everywhere.
Read MoreTV Viewers' Ad-Skipping Behavior, June 2014 [CHART]
Within the US, roughly half of survey respondents indicate that they want to fast-forward through TV ads at least usually.
Read MoreHow Select Europeans Watch TV, February 2014 [TABLE]
Just 15% of internet users in France typically watched television via VOD.
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