Posts Tagged ‘Television Marketing’
Kids' Summer Media Consumption, August 2015 [CHART]
Kids’ media consumption goes up during the summer, particularly when it comes to movies and TV.
Read MoreSocial TV Engagement Rates By Show Type, May 2015 [CHART]
Some 16% of TV viewers on average share content about the shows they’re watching online, with these viewers driving an impressive 11% of all online sharing.
Read MoreOrange Is The New Black Fans On Social [INFOGRAPHIC]
This infographic looks at the demographics and psychographics of Netflix’s Orange Is The New Black fans on social media.
Read MoreFrequency Of On-Screen TV App Use, November 2014 [CHART]
The installed base of US connected TVs was at 22 million in Q4 2014, up from 13 million in Q4 2013.
Read MoreTV Binge- vs Marathon-Viewing Frequency, November 2014 [CHART]
55% of US TV viewers marathon-viewed at least occasionally, with 21% doing so frequently.
Read MoreStreaming Video On-Demand Penetration By Income, November 2014 [CHART]
4 in 10 US TV homes had access to at least one subscription video on demand service as of November 2014.
Read MoreTypes Of TV & Online Video Watched By Young Millennials, November 2014 [CHART]
35% of US 13-to-18-year-old smartphone and tablet users cited YouTube as a leading social media app they used—second only to Facebook.
Read MoreInfluence Of YouTube vs TV/Movie Stars, November 2014 [CHART]
54% of US teen internet users followed YouTubers on social platforms.
Read MoreTop 7 Reasons For Time-Shifting TV, March 2015 [CHART]
TV viewers claim to spend a slight majority (53%) of their viewing time with time-shifted rather than live (47%) content.
Read MoreInfluence Of YouTube Stars, March 2015 [CHART]
Slightly more than 6 in 10 youth aged 13-24 would try a product or brand suggested by a YouTube star.
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