Posts Tagged ‘Television Marketing’
Global Over-the-Top Online Enabled Device Shipments, 2013 & 2017 [CHART]
Shipments of over-the-top (OTT) devices reached an estimated 1.67 billion worldwide in 2013.
Read MoreStreaming Video Services Used In North America, Q3 2013 [CHART]
Most respondents did not have any special subscription service to watch digital video content, but among those that did, Netflix was most popular.
Read MoreTypes Of Video People Watch On Their Smart Phones, Q3 2013 [CHART]
Just over 42% of internet users in North America watched news video content on their smart phones.
Read MoreTV Streamers' Viewing Preferences, December 2013 [TABLE]
Two-thirds of TV streamers said that if they took a digital time out, they’d still want to watch TV.
Read MoreSocial TV Behavior, Q1-Q3 2013 [CHART]
During Q3, 15.4% of adult respondents in the US and Canada claimed to post about what they’re watching, up from 12.8% in Q2 and 11.5% in Q1.
Read MoreTypes Of Online Video Viewed By Generation, June 2013 [TABLE]
Millennials were more likely to watch digital videos in almost all content categories than their older counterparts.
Read MoreMillennials & Traditional TV, Q3 2012 vs Q3 2013 [CHART]
Millennials (18-34) who don’t subscribe to pay-TV appear to be increasingly relying on over-the-air (OTA) options as their main source of TV programming.
Read MoreAmericans Who Are Willing To Pay For Streaming Video By Device, September 2013 [CHART]
More than six in 10 respondents said they would prefer to watch TV or movies on their tablet or smartphone for free with commercials.
Read MoreConsumers' Primetime Video Programming Considerations, November 2013 [CHART]
Among 18-49-year-olds surveyed, a leading 47% said that their most likely consideration is what’s airing on TV at that time.
Read MoreMost Frequently Watched Video Content By Generation, November 2013 [CHART]
Millennials are still more likely to be found frequently watching TV shows than any other type of video content.
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