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Posts Tagged ‘Technology Marketing’

Best Days To Reach IT Executives, July 2014 [CHART]

It takes 222 calls or emails on average to secure a qualified appointment with an IT executive.

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Content Sharing By Category & Social Channel, Q2 2014 [CHART]

Social sharing via mobile devices continues to the rise, with sharing from smartphones and tablets in Q2 growing by 19% from Q1.

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Female Sales Professionals [INFOGRAPHIC]

This infographic by LinkedIn illustrates trends related to saleswomen during the past decade.

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US News Consumers Top News Topics, June 2014 [CHART]

US news consumers (those who consume some type of news on a monthly basis) are most interested in national and local news (each at 57%).

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Business Executives Who Pay For Online News By Industry, March 2014 [CHART]

Finance execs were the most likely to pay for digital news, with 47% of respondents from that industry saying they did so.

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Products & Services South Africans Buy Online, December 2013 [TABLE]

Books and items related to travel and entertainment were the top products and services purchased online by digital buyers in South Africa.

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Fast-Growing Consumer Spending Categories, 2013-2018 [CHART]

Personal consumption expenditures on consumer goods surpassed $10 trillion in the US last year for the first time.

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US Online Ad Spending Estimates By Industry, May 2014 [CHART]

Mobile accounts for slightly more than 35% of digital ad budgets this year.

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Share of Online Video Ad Views By Vertical, Q1 2014 [CHART]

CPG is the dominant advertising vertical, accounting for 30% of video ads viewed in Q1.

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Affluents Expected Spending Changes, March 2014 [TABLE]

US affluent spending hadn’t completely rebounded: 45.0% of respondents were still being cautious with major purchases, saying they wouldn’t spend on any of the options listed.

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