Posts Tagged ‘Tablets’
Search Advertising Cost Per Click By Device, Q4 2011 – Q4 2012 [TABLE]
US advertisers will increase mobile search ad spending 80.6% this year to $3.54 billion, up from $1.99 billion in 2012.
Read MoreSearch Ad Spending Share By Device & Search Engine, Q4 2011 – Q4 2012 [TABLE]
On desktops, Google captured more than four-fifths of search spending in the last quarter measured.
Read MoreSearch Advertising Click Share By Device, Q4 2011 – Q4 2012 [CHART]
The share of paid clicks coming from smart phone and tablet devices nearly doubled between Q4 2011 and Q4 2012.
Read MoreMicrosoft Surface Pro Commercial [VIDEO]
Microsoft’s Surface commercials are awful. They do not demonstrate what you can do with the tablets…aside from clacking and dancing with them.
Read MoreTop New Developments Affecting Email Marketing, February 2013 [CHART]
Asked what new developments will affect their email marketing programs in the next 12 months, 58% of marketers cited the pervasiveness of smartphones and tablets, and 57% pointed to social media.
Read MoreGlobal Smart Device Market Penetration By Country, January 2013 [CHART]
China became the largest market this month, surpassing the US for the first time.
Read MorePreferences For Subscription vs. Ad-Supported Streaming Content By Device, November 2012 [CHART]
Most consumers still prefer free, ad-supported content though those with connected TVs are more likely to like the ad-free subscription model.
Read MoreConnected TV & Mobile Penetration, 2011-2016 [CHART]
Smart phone penetration in the world’s top 19 digital markets is expected to double from 35.5% last year to an average of 71.7% in 2015.
Read MoreMobile Purchases By Device, February 2013 [CHART]
More than 6 in 10 smartphone and tablet owners have purchased download media such as ringtones, e-books, and games via their device.
Read MoreFinancial Activities On Mobile Devices By Device Type, February 2013 [CHART]
Slightly more than 9 in 10 smart phone and tablet users engage in one or more of a variety of financial activities on their devices.
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