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Posts Tagged ‘Tablets’

Share Of eCommerce Site Visits By Device, Q3 2012-Q3 2013 [CHART]

During the third quarter of the year, smart phones (10.1%) and tablets (14.7%) combined to account for roughly one-quarter of visits to eCommerce websites.

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US Parents Who Plan To Give Their Children eBook Capable Devices As Gifts, 2012 vs 2013 [CHART]

46% of US adults with children ages 2 to 13 who read ebooks planned to purchase a device on which their children could consume such content.

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Share Of Time Watched By Video Duration & Device, Q3 2013 [CHART]

Mobile and tablet video plays reached a new high of 15% share of all online video plays during Q3, more than double the share from a year earlier.

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Top Reasons Tablets Are Not A Preferred Online Shopping Device, March 2013 [CHART]

The tablet checkout process has also been a hindrance to greater eCommerce conversion.

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US Apparel & Accessories eCommerce Metrics By Device, Q3 2012 & Q3 2013 [TABLE]

In 2012, tablets for the first time were responsible for a majority of US retail mCommerce sales, and that share will expand further in the coming years.

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Online Video Ad View Share By Device & Content Duration, Q3 2013 [CHART]

During Q3, 72% of ad views on Android phones were derived from content less than 5 minutes in length, with the corresponding figure at 77% for iPhone users.

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Global Mobile Gaming Revenues By Device Type, 2012, 2013 & 2016 [CHART]

In 2012, tablets accounted for just over 23% of the mobile gaming market, while smartphones boasted a portion of nearly 77%—a 54-percentage-point lead.

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Share Of Average Time Spent Per Day On Select Online Activities, 2010-2013 [TABLE]

Fragmented multiscreen media consumption has left marketers struggling to keep up or get a word in edgewise.

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Mobile Shopping & Mobile Offers, December 2013 [TABLE]

61% of respondents have performed at least a single shopping-related task on their mobile phone, and 36% have shopped on their smartphone at some point during the last 3 months.

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Unaided Brand Recall For Online Video By Device, June 2013 [CHART]

Millennial video viewers recalled ads with less frequency than did Gen Xers, no matter what device was being used to watch content.

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