Posts Tagged ‘Social Media Monitoring’
Social Media Spending Increases, 2012 To 2013 [CHART]
39.6% of business executives worldwide planned to boost Facebook marketing spending next year, 23.3% planned to spend more on Twitter & 14.9% on Pinterest.
Read MoreTop Social Media Marketing Investments, July 2012 [CHART]
66% of marketers were investing in increasing their social media presence across different platforms & 56% were increasing the frequency of content published.
Read MoreMerchants' Social Media Use [CHART]
via marketingcharts.com Merchants are increasingly using social media to monitor mentions and engage with customers, but are using the sites less as prospecting tools, according to [download page] a Multichannel Merchant survey released in June 2012. A leading 76.9% of the respondents this year said they use social media to monitor what customers are saying…
Read MoreTwitter Customer Service
71% of those who have complained about a company on Twitter have never received a response from that company.
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