Posts Tagged ‘Snapchat’
Most Popular Messaging Apps [CHART]
The US differs from some European countries when it comes to the popularity of various messaging apps.
Read MoreConsumer Interest In Snapchat Spectacles [CHART]
Snapchat’s announcement of its Spectacles sunglasses has been met with a lukewarm reception from American adults.
Read MoreInstagram Stories vs Snapchat Stories [CHART]
Snapchat users are more engaged with Snapchat Stories than Instagram users are with recently-launched Instagram Stories, and US adults who have used either would rather use Snapchat stories.
Read MoreYoung Millennials Online Video Viewing By Channel [CHART]
Teens aren’t the only ones turning to YouTube to consume video content, young adults ages 18 to 20 are as well.
Read MoreTeen Internet Use By Platform [CHART]
The National Cyber Security Alliance and Microsoft polled 804 US teen internet users ages 13 to 17 about their digital activities.
Read MoreHow Teens Use Smartphones [PODCAST]
eMarketer analysts and hosts Marcus Johnson and Bryan Yeager start things off by discussing evidence of how quickly the mobile messaging landscape is changing, including recent developments like the release of Instagram’s Stories feature that works in a way eerily similar to Snapchat Stories, as well as Google’s two new messaging-related apps: Duo, for simple…
Read MoreUS Snapchat Users By Age [CHART]
Snapchat’s US monthly user base is projected to grow by 27.2% this year to 58.6 million.
Read MoreSocial Media Marketing Platform Trends [CHART]
9 in 10 marketers say that social media is important to their business, with the most commonly cited benefits being increased exposure and traffic.
Read MoreSocial Networks For Advertising [CHART]
Facebook is easily the most popular social channel for advertising, but Instagram seems to be gaining on more mature offerings.
Read MoreTop Reasons Marketers Produce Visual Content [CHART]
The growing success of visually oriented social media platforms like Snapchat and Instagram is encouraging more interest in producing visual content among advertisers.
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