Posts Tagged ‘Smart Phones’
American Child & Teen Smart Phone Users By Grade Level, February 2013 [CHART]
19% of elementary school students used smart phones and 42% of middle school students did so as well.
Read MoreAmount Of Mobile Shopping By American Moms, December 2012 [CHART]
Only 11% of moms said mobile was the shopping method they would choose, if given only one option.
Read MoreProduct Categories That Interest Mobile Moms, March 2013 [CHART]
Clothing and beauty ranked as the top product categories for which moms shopped on their smart phones and tablets, at 56% and 47%, respectively.
Read MoreMobile Connected Device Mix, Q1 2012 – Q1 2013 [CHART]
Non-phone connected devices accounted for 25% of total platform impressions, up from 20% a year earlier.
Read MoreSmart Device Users Worldwide By OS & Form Factor, February 2013 [CHART]
The vast majority of Android and iOS devices in use on the Flurry platform—and all Window devices—were medium phones.
Read MoreDigital Channels By Ability To Drive Store Traffic & Sales, May 2013 [CHART]
Nearly all retailers see their e-commerce sites as having a lot (58%) or some (38%) value in driving traffic to stores.
Read MoreSmart Phone Shoppers' In-Store Product Research Resources, May 2013 [CHART]
79% of smart phone owners qualify as smart phone shoppers.
Read MoreEffect Of Mobile & Tablet Advertising On Branding, 2013 [CHART]
In 2013, mobile and tablet advertising got strong results across brand health metrics, raising ad awareness, purchase intent and brand favorability.
Read MoreReasons For Mobile Shopping Cart Abandonment, May 2013 [CHART]
Roughly 7 in 10 smart phone and tablet owners have tried to make purchases on their device, indicating a high degree of comfort and enthusiasm with mobile commerce.
Read MoreAverage Monthly mCommerce Spending Among IYP Mobile App Users, December 2012 [CHART]
Forty-one percent of IYP app users had made a mobile purchase in December, compared with 19% of smart phone users.
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