Posts Tagged ‘Short Form Video’
Fastest-Growing Social Apps, Q3 2013 – Q1 2014 [CHART]
Snapchat ranks as the fastest-growing social application by a fair margin, with its number of users up 67% between Q3 2013 and Q1 2014 (+95% among 16-19-year-olds).
Read MoreMillennials' Most Indispensable Digital Channel, April 2014 [CHART]
A plurality 24% of 18-29-year-old survey respondents chose Facebook as the one website, social network or app that they could not live without.
Read MoreMarketers' Use Of Social Media vs Normal People [INFOGRAPHIC]
This infographic from SFheat illustrates survey results showing how marketers use social media versus normal people.
Read MoreTop Social Platforms’ Multi-Platform Reach By Device, December 2013 [CHART]
Twitter and Instagram are closely matched in total reach, a finding that makes sense given a recent report from the Pew Research Center indicating that a majority of Twitter users also use Instagram.
Read MoreChannels Norwegians Use For Content Marketing, January 2014 [CHART]
Nearly six in 10 respondents said digital content was an important part of their marketing mix.
Read MoreInc. 500's Social Media Use, 2012 vs 2013 [CHART]
Virtually all – 95% – of the 2013 Inc. 500 companies are using at least one major social media tool.
Read More2014 Social Landscape [INFOGRAPHIC]
Adobe’s CMO.com released their 5th annual CMO Guide to The Social Landscape highlighting the top 8 social networks for businesses.
Read MoreTop Social Networks For Which Young Millennials Have A Profile, February 2014 [CHART]
Approximately 46% of US teens and young adults ages 12 to 24 had used Snapchat.
Read MoreShare Of Online Ad Views By Device & Duration, Q4 2013 [CHART]
One-fifth of long-form digital video ad views took place on a tablet, compared with 4% of short- and medium-form views.
Read MoreUS Online Video Ad View Completion Rates By Ad Length, Q4 2013 [CHART]
Fifteen-second ads run during long-form content saw a 92% completion rate, compared with 75% for short-form videos.
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