Retail Marketing Archives - Page 32 of 126

Effectiveness Of Mobile Advertising, January 2014 [TABLE]

53% of US smart phone owners used either the Google Maps app (40.4%) or its mobile website (12.6%) in the prior 30 days.

Consumers’ Top Priorities When Shopping, August 2014 [CHART]

Price is the most important attribute for US consumers when shopping for goods and services, with 42% of respondents ranking it their top attribute and three-quarters ranking it among their top-3 (of 8 listed).

Back to School Spending, 2004-2014 [CHART]

Families with children in grades K-12 will spend an average of $699.28 this back-to-school season on apparel, shoes, supplies and electronics.

Gen X & Baby Boomers' Luxury Spending Plans, July 2014 [TABLE]

While Baby Boomers control the largest share of total net worth dollars of any generation, Gen Xers have the most net worth and average household income on a per-adult basis.

Appeal Of Loyalty Programs, July 2014 [TABLE]

Almost 6 in 10 respondents chose Saving Money as their primary motivation for participating in loyalty programs.

Reasons People Abandon Shopping Carts, March 2014 [TABLE]

Around 60% of US buyers said they abandoned their shopping carts because shipping costs pushed their purchase total up more than expected.

Consumers Willing To Pay For Overnight Delivery Of eCommerce Purchases, June 2014 [TABLE]

Female and older internet users were the least willing to pay more for same-day and overnight delivery when shopping online.

Online Shopping Pet Peeves By Generation, June 2014 [TABLE]

Among US internet users surveyed who had at least one digital shopping pet peeve, shipping costs were the most common, cited by 66% of respondents.

Highly Anticipated Internet Of Things Technologies, May 2014 [CHART]

73% of US adults were unfamiliar with the concept of the Internet Of Things.

Consumer Spending & Savings Trends, July 2014 [CHART]

Some 83% of respondents reported having purchased generic or store brand goods during the 4 weeks prior to the survey.