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Posts Tagged ‘Retail Marketing’

US Retail & eTail eCommerce Holiday Season Sales, 2012-2014 [TABLE]

eTailers have begun to test beacons in-store.

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US Retail eCommerce Holiday Season Sales, 2012-2014 [CHART]

eMarketer projects that US retail sales will increase 5.0% in the core holiday season of November and December in 2014.

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Marketers' Perceptions Of Customers' Attitudes Toward Customer-Centricity, September 2014 [CHART]

The attributes that best define customer centricity are a senior management team committed to understanding the customer, functional alignment in support of a holistic customer experience strategy and a corporate culture that prioritizes customer satisfaction.

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How Newspaper Print Ads Influence Consumer Shopping Behavior, September 2014 [CHART]

52% of adults use print newspapers – including ads in regular news and classified pages and inserted circulars – on a weekly basis to assist them with their shopping planning and purchase decisions.

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Devices Used To Buy Online By Product Category, June 2014 [TABLE]

57% of US internet users said they preferred purchasing cosmetics and personal grooming items, such as makeup, shaving products and facial cleansers, in-store.

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Microsoft CEO Patronizes Women & Online Terrorist Hunters [PODCAST]

Episode 67: David & BL discuss Microsoft CEO Satya Nadella’s outrageous suggestion that women rely on karma for raises; DIY invisibility; freelance terrorist hunters.

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Consumers' In-Store Smartphone Usage [INFOGRAPHIC]

84% of smartphone shoppers use their device while shopping in a store, and one in three will use it to find the information they need rather than ask an employee.

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Black Friday Search Engine Behavior [CHART]

Some shoppers (29%) will start holiday shopping before Halloween.

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Color's Effect On The Brain [INFOGRAPHIC]

This inforgraphic from WebpageFX illustrates color’s effect on the brain with regard to marketing communications.

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Marriott Goes Virtual & GoPro Goes Pro [PODCAST]

Episode 66: David and BL discuss Facebook anonymity, the Hong Kong protesters, GoPro NHL deal, Marriott’s virtual reality play, and much more.

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