Posts Tagged ‘Radio’
Radio Listeners' Habits By Generation & Ethnicity [CHART]
With 93% of US adults listening to radio on a weekly basis, radio is the leading reach platform.
Read MoreHow People Research Political Candidates [CHART]
TV news and TV debates are still the primary ways in which US internet users research and learn about political candidates prior to elections.
Read MoreAmericans' Weekly Media Consumption By Race/Ethnicity [TABLE]
Americans’ Weekly Media Consumption By Race/Ethnicity [TABLE]Black adults watch almost three times more TV on a weekly basis than Asian-American adults.
Read MoreUS Mothers' Media Consumption, 2010-2015 [CHART]
More than nine in 10 mothers with children under 18 in the household are internet users.
Read MoreAudio Media Consumption Behavior [WEBINAR]
Edison Research has released its latest annual Infinite Dial report that surveys the audio consumption habits of Americans 12 years and older. Edison has been conducting this research since 1998.
Read MoreTraditional Media Consumption By Generation [CHART]
Among online US adults, Baby Boomers spend almost twice as much time on a daily basis with TV, radio and print as do Millennials.
Read MoreAverage Internet Radio Ad Load Time, Q3 2015 [CHART]
Internet radio listeners spent about 14 minutes on average listening to music before hearing their first ad during Q3 2015.
Read MoreTechnology Adoption, 1900-2010 [CHART]
People in the U.S. today are adopting new technologies, including tablets and smartphones, at the swiftest pace we’ve seen since the advent of the television.
Read MoreRadio's Reach Among Hispanics & African Americans, March 2015 [CHART]
More than 9 in 10 Hispanics (93%) and African-Americans (90.8%) ages 12 and older listened to the radio at least once during an average week between the hours of 6 AM and midnight.
Read MoreAmericans' Trust In Mass Media, 2001-2015 [CHART]
Trust in the mass media remains at a record low among Americans.
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