Posts Tagged ‘Radio’
Radio Listeners' Social Media Use, May 2013 [CHART]
83% of radio listeners in the US have a profile on a social networking site.
Read MoreTime Spent Consuming Media By Select Channels, April 2013 [CHART]
Heavy usage of one of the top 3 media (by reach) does not necessarily mean that less time is spent with the other media.
Read MoreOnline Radio vs. Online Video Consumption, April 2013 [CHART]
Online radio is far ahead of online video in terms of weekly consumption.
Read MoreAmericans' Daily Media Consumption, 2012 vs 2013 [CHART]
Americans are holding steady in terms of their TV consumption and non-work-related internet use, but are spending more time with other activities such as reading books and accessing the internet via a mobile device.
Read MoreRadio Advertising Revenue, 2006-2017 [CHART]
Radio revenues will continue to shift in the next 5 years, as income from online advertising grows by about 10.8% annually versus 2.5% growth for over-the-air (OTA) revenues.
Read MoreAmericans’ Favorite Media Activities By Generation, March 2013 [CHART]
64% of Americans rank watching TV (on any device) as one of their top-3 media activities, down from a high of 71% in 2009 and 2010 but enough to keep TV viewing as America’s favorite media activity.
Read MoreMillennial Early Adopters' Media Use, March 2013 [CHART]
52% of Millennials are above-average in terms of their adoption of technology, and these early adopters are heavily reliant on their mobile devices.
Read MoreNews Audience Trends, 2011 vs 2012 [CHART]
Local TV saw a significant 6.5% drop in audience size between 2011 and 2012, finds Pew Research Center’s Project for Excellence in Journalism in its State of the News Media 2013 study.
Read MoreMarketing Strategies That Are Falling Out Of Favor In 2013 [CHART]
About three in 10 marketers expect their organizations to decrease attention paid to newspapers and consumer magazines in 2013.
Read MoreAmerican Radio Revenues, Q4 2012 [TABLE]
Radio revenues edged up 1% in 2012, finishing the year at $16.5 billion, and marking the 3rd consecutive year of growth.
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