North America Archives - Page 5 of 11

Global Mobile Ad Spending By Region, 2011-2017 [TABLE]

Mobile spending will hit nearly $15.82 billion, representing a whopping 79.7% year-over-year increase.

Global Ad Spending By Region, 2011-2017 [TABLE]

Global ad spending will rise 2.8% to more than half a trillion dollars in 2013.

Global Online Ad Spending By Region, 2011-2017 [TABLE]

North America will remain the No. 1 digital ad market throughout the forecast period, with Asia-Pacific in second place.

Global Mobile Ad Spending Share By Region, 2011-2017 [TABLE]

This year, eMarketer expects, 18.8% of all digital ad spending in North America will go toward mobile internet ads.

Broadband Subscribers' TV & Movie Sources, August 2013 [CHART]

2 in 3 young US and Canadian subscribers to fixed broadband services (cable, DSL, FTTH) are accessing at least some video programming through over-the-top (OTT) services such as Netflix and Hulu as well as a variety of mobile applications.

Email Marketing Metrics In North America, Q1 2011-Q1 2013 [CHART]

Nearly one in three emails sent in North America during Q1 2013 were opened—the highest number in recent history.

Smart Phone Video Viewing & Sharing To Pass The Time, August 2013 [CHART]

34% of respondents overall watch video while passing the time, with 82% of those (28% overall) uploading or sharing video while passing the time.

Commercial Email Inbox Placement Rates, H1 2013 [CHART]

14% of commercial messages did not make it to American subscribers’ inboxes during the first half of this year.

Most Common Tablet Activities By Age, July 2013 [CHART]

While young (18-29), middle-aged (30-49) and and older (50-64) tablet users display strikingly similar levels of use of their devices, they sometimes differ when it comes to their preferred activities.

Marketers' Real-Time Marketing Plans By Channel, April 2013 [TABLE]

Email was the No. 1 channel where marketers sent out real-time personalized messages, used by 55% of respondents.