Posts Tagged ‘Nonprofit Marketing’
Suicide Prevention Hotline Volunteer Recruiting Effort Uses Skip Ad Feature To Qualify Candidates [VIDEO]
A creative use of the skip ad feature for a volunteer recruiting effort for the Belgian suicide prevention line qualifies candidates who are good listeners.
Read MoreChild Abuse Poster PSA Only Children Can See [VIDEO]
The organization Aid to Children and Adolescents has created poster ads that displays a child abuse hotline number that only people shorter than 4’5″ can see
Read MoreHow To Raise Awareness Of Homelessness: Freeze People [VIDEO]
This is a great example of using experiential marketing in the service of cause marketing.
Read MoreMuseum Marketing [PRESENTATION]
Pew Internet & American Life project presentation that takes a look at museum marketing and how arts organizations are using online communications.
Read MoreFrequency Of Social Media Use Among Nonprofits By Channel, October 2012 [TABLE]
Ninety-six percent of nonprofits said they were on Facebook vs. 90% of small businesses.
Read MoreTime Spent On Social Media Among Nonprofits, October 2012 [CHART]
More than three out of five nonprofit organizations reported spending more time on social media than they did a year ago.
Read MoreBeyond Social Media: Carnival Triumph Cruise's Megafail & Lotsa Love Stuff [PODCAST]
This week’s highlights include the Carnival Triumph Cruise Megafail, an Etch-A-Sketch tribute, Ice Cream love, love stories & songs, a House of Cards.
Read More2013 Edelman Trust Barometer [PRESENTATION]
The 2013 Edelman Trust Barometer is the PR firm’s 13th annual trust and credibility survey of 26,000 ordinary people, ages 25-64 across 26 countries.
Read MoreBeyond Social Media: No Death Star For You! [PODCAST]
This week’s highlights include the White House’s response to a Death Star petition, Hilton’s humorless attempt at humor, TOMS charitable experience& much more.
Read MoreSocial Purpose Prompting Purchase Behavior, 2008-2012 [CHART]
A growing number of consumers considered social purpose, the leading purchase driver when quality and price were equal.
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