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Posts Tagged ‘News Marketing’

Google Universal Search Results By Content Type, 2012 [CHART]

Photo: Social Media Apps

A new study show the visibility of Google Shopping in Google’s Universal Search results dropped significantly after the search engine implemented a new paid inclusion model.

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Google's Universal Search [INFOGRAPHIC]

This infographic from Search Metrics illustrates their study of Google’s Universal Search results.

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Rich Media Viewability By Vertical, September 2012 [CHART]

63% of rich media ads are viewable.

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Americans' Awareness Of News Industry’s Financial Woes, March 2013 [CHART]

Fully 31% of respondents reported having stopped turning to a particular news outlet because they felt it was no longer providing them with the news and information they were accustomed to getting.

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Viewability Rate For Rich Media Ads By Industry, September 2012 [TABLE]

Rich media ads purchased by firms in the travel industry were most likely to be viewable, at 10 percentage points above average, while those in the financial vertical were only seen half the time.

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News Audience Trends, 2011 vs 2012 [CHART]

Local TV saw a significant 6.5% drop in audience size between 2011 and 2012, finds Pew Research Center’s Project for Excellence in Journalism in its State of the News Media 2013 study.

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Types Of Streamed Mobile Video By Device, January 2013 [CHART]

The top three kinds of content for both smart phone & tablet users were movies, user-generated content (such as YouTube videos) and TV shows.

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Email Read Rates By Sector, Q4 2011 vs Q4 2012 [CHART]

Average email read rates around the world were less than 17% in Q4 2012, slightly down from a year earlier.

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Trust In General News Sources By Age, January 2013 [CHART]

Traditional media and online search engines are the most trusted general news information sources around the world, trusted by 58% of citizens.

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Technologies Through Which Mobile Americans Get News, September 2012 [CHART]

42% of US smart phone owners and 40% of tablet owners considered their laptop or desktop computers their primary news source.

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