Posts Tagged ‘Multitainment’
Cable TV Subscriber Attitudes, September 2013 [TABLE]
The number of TV cord-cutters has been rising more quickly than expected of late, but represented only about 1% of pay-TV subscribers last year.
Read MoreMost Desirable Future TV/Video Services & Options, September 2013 [CHART]
A leading 10.7% share of TV viewers from around the world said they want their future TV experience to be free of ads.
Read MorePopular Second Screen Activities For TV Viewers, September 2013 [CHART]
1 in every 4 TV viewers surveyed across a range of countries is using a second screen to watch 2 or more programs, live events, or shows at the same time.
Read MoreMultitainment In The UK, August 2013 [CHART]
Media stacking is more common than media meshing, with 49% of UK adults engaging in the former on a weekly basis, compared to 25% for the latter.
Read MoreMultitainment Activity, July 2013 [CHART]
TV viewers frequently multitask, and while multitasking activities are varied, they often involve a second screen.
Read MoreCollege Students' Multitainment Activities, February 2013 [CHART]
The most popular activity students engaged in while watching TV was using Facebook or Twitter, at 63% of respondents.
Read MoreCase Study: Miss Utah's Online Reputation Issues [VIDEO]
An examination of the online fallout over Marissa Powell’s (Miss Utah) flubbed answer to a question on income inequality and comparison it to Caitlin Upton.
Read MoreAmerican Sports Content Consumption [INFOGRAPHIC]
25% of sports fans use social media to follow leagues, teams and players online.
Read MoreTop 5 TV-Related Social Media Activities, May 2013 [CHART]
Viewers average 10 TV-related activities on social media on a weekly basis.
Read MoreTime Spent On Multitainment Activity, April 2013 [TABLE]
30-40% of actual TV ad viewing occurred concurrently with mobile device usage.
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