Posts Tagged ‘Mothers’
Social Sites Used By American Moms, March 2013 [CHART]
Moms overindex in their use of all the other leading social platforms—YouTube, Instagram, Twitter, Pinterest and Google+.
Read MoreSocial Media's Purchase Influence Over Mothers, April 2013 [CHART]
Mothers are 20% more likely than the general population to use social media.
Read MoreMommy Bloggers, 2012-2017 [TABLE]
Nearly four in 10 online moms read blogs at least once per month in 2012, and more than 4 million moms wrote them.
Read MoreOnline Moms Technographics [CHART]
More than eight in 10 of these women use social networking sites at least once per month, with three-quarters using Facebook specifically.
Read MoreMothers' Most Important Factors In Making Purchase Decisions, December 2012 [CHART]
Reviews and ratings from other moms were the most important overall factor when making a purchase decision for nearly half of moms.
Read MoreTypes Of Mobile Apps Moms Use To Aid Purchase Decisions, December 2012 [CHART]
60% of moms reported that retailer apps were the most popular apps to help them make purchase decisions.
Read MorePercentage Of Mobile Shopping By Moms, December 2012 [CHART]
Fully 70% of moms reported using their smart phone or tablet to shop.
Read MoreFrequency With Which American Moms Use Online Channels For Health Content, January 2012 [CHART]
In January 2012 that nearly one-third of moms searched the internet for health information once a day or every few days.
Read MoreAmerican Mothers’ Top Sources For Recipes, September 2012 [CHART]
Seventy-eight percent of US mom internet users surveyed who looked for recipes online or off went to websites vs. 66% who said they’d used Pinterest.
Read More10 Most Popular e-Strategy Blog Posts Of 2012 [LIST]
The ten most popular posts of 2012 at the e-Strategy Blog, based on the number of page views.
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