Posts Tagged ‘Mobile Social’
Affluents' Mobile Phone Activity By Age Group, November 2013 [CHART]
The big surprise in affluents’ media usage is the way older and younger age groups access media.
Read MoreNFL Fans In-Stadium Mobile Behavior [INFOGRAPHIC]
NFL fans use their mobile devices in the stadium to take pictures (57%), text (46%), post to social media (34%), check NFL scores or Fantasy Football stats (33%) or shop for NFL merchandise (7%).
Read MoreNFL Fans Gameday Mobile Behavior [INFOGRAPHIC]
Over one third of respondents who attend NFL games use their mobile devices in the stadium.
Read MorePhoto Data Mining [INFOGRAPHIC]
A new crop of digital marketing companies are searching, scanning, storing and repurposing consumers’ images to draw insights for big-brand advertisers.
Read MoreEffect Of Notifications On Opening An App By Category, July 2014 [CHART]
Mobile apps grab over half of US internet users’ time spent with digital media, and app retention and engagement are up.
Read MoreTop Mobile Apps By Age, June 2014 [TABLE]
Facebook is the top mobile application for each age group.
Read MoreFortune 500 Social Media Use, 2012-2014 [CHART]
Social media use is almost ubiquitous among the Fortune 500 and newer platforms are seeing fast-rising adoption rates.
Read MoreMost Popular Social Apps Among Millennials, June 2014 [CHART]
Roughly one-third of 18-34-year-old smartphone owners used Snapchat in June, per comScore’s figures, making it the third-most popular social media application among this demographic.
Read MoreMobile Behavior By Device Type, March 2014 [TABLE]
Map usage has exploded in the smartphone era, with double-digit gains in users and usage now accounting for billions of minutes of mobile device time each month.
Read MoreGlobal Share Of Facebook Advertising By Ad Type, Q2 2013-Q2 2014 [CHART]
In Q2 2013, the newly introduced ad type accounted for just 2.9% of Facebook ads worldwide. Fast-forward one year later, and this share was at 50.1%.
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