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Posts Tagged ‘Mobile Email’

Smart Phone eCommerce Conversion By Traffic Source, December 2013 [CHART]

Email may account for upwards of 60% of smartphone conversions.

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Mobile Content Activities Of American Parents, August 2013 [TABLE]

Parents of children under 18 were 5 percentage points more likely than nonparents to use email on their smart phone,

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Global Email Open Share By Access Type, December 2013 [CHART]

More than half of email opens worldwide took place on mobile devices this past holiday season.

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Email Lifecycle Marketing Campaigns Success Ratings, January 2014 [CHART]

68% of respondents to the survey say that email marketing is core to their business; by comparison, 46% say the same about social.

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Email Open Share, December 2013 [CHART]

51% of email opens occurred on a mobile device during December 2013.

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Top 10 Smart Phone Apps, October 2013 [CHART]

With 25.5% reach among adult iOS and Android app users, Instagram ranked as the 10th-largest smartphone application during the 3-month period ending in October 2013.

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Most Popular Social Messaging Apps, December 2013 [CHART]

Smartphone owners across 5 markets – the US, Brazil, China, South Africa and Indonesia – are more likely to be using social messaging applications on a daily basis than making voice calls, sending texts and emailing.

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Online Activities Of US Teens, 2012 & 2013 [TABLE]

Fully 87% of American teens said they had sent or received a text message.

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Email Click-To-Open Rates By Industry & Device, Q3 2013 [CHART]

Mobile accounted for a majority 52% of email opens in Q3, up from 49% in Q2.

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Desktop vs. Mobile Email-Driven Purchases, Q3 2013 [CHART]

Mobile devices accounted for 15% of revenues generated through email across 12 tracked industries in Q3.

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