Posts Tagged ‘Men’
Demographics Of Tablet Newspaper/Magazine Readers, August 2012 [CHART]
Male tablet users overindexed for both newspaper and magazine reading on the devices, with men making up 57.5% of the newspaper audience and 54.6% of the audience for magazines.
Read MoreAmericans' Preferences For Humorous Online Ads By Select Demographics, October 2012 [CHART]
Almost 6 in 10 global adults aged 18-64 prefer online and mobile ads that are clear and straightforward, rather than humorous.
Read MoreGreat Friends vs. Great Career By Select Demographics, October 2012 [CHART]
About two-thirds of the American adults (aged 18-64) surveyed would rather have great friends than have a great career.
Read MoreSocial Media Habits By Gender, October 2012 [CHART]
Two-thirds of the online survey’s female Facebook members said they login to the social network at least once a day.
Read MoreMobile Shopping Behavior By Gender, September 2012 [CHART]
Women fell behind in all mobile purchase categories, except for health and beauty items.
Read MoreTypes Of mCommerce Product Purchases By Gender, September 2012 [CHART]
About a third of men have purchased digital content via their mobile devices.
Read MoreJob Seekers On Facebook [INFOGRAPHIC]
Facebook is the social network of choice among the US workforce, with 83% having Facebook profiles.
Read MoreFacebook Advertising By Gender, September 2012 [CHART]
53% of Facebook ad dollars are spent targeting men, compared to 47% targeting women.
Read MoreDads’ Responsibilities [CHART]
Dads display distinctive patterns of shopping behavior as they increase their purchasing in traditionally female-skewing product categories.
Read MorePresidential Campaign 2012 Metrics: Obama vs. Romney [INFOGRAPHIC]
This infographic by Compete looks at which presidential candidate is winning online.
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