Posts Tagged ‘Men’
Demographics Of Smart Phone Location-Based Services Users, May 2013 [TABLE]
12% of smart phone owners—as opposed to social media users—actively checked in at locations.
Read MoreDemographics Of Location-Based Services Social Media Users, May 2013 [TABLE]
Three out of 10 US male and female social media users had their accounts set up to include their locations in their posts.
Read MoreMale Shopping Habits, September 2013 [TABLE]
63% of men actively look for sales in-store and 53% regularly use coupons to cut costs, with that tendency slightly higher among younger men.
Read MoreConsumer Attitudes Toward eCommerce By Demographic, January 2013 [TABLE]
40% of the young men subscribed to the statement, “Ideally, I would buy everything online.”
Read MoreSmart Phone Penetration Among Millennials By Gender, 2013 [CHART]
Young men are far more likely than adults in general to have a smartphone, though a shade less likely than young women.
Read MoreTechnographics Of Millennial Men, 2013 & 2017 [CHART]
Digital knowhow is important to young men. Gluttons for entertainment, young men consume much of it in digital form.
Read MoreFavorable Use Of LGBT Terms In Corporate Marketing, September 2013 [CHART]
A leading 77% of gay men and 87% of lesbians indicated a favorable attitude towards the use of the term “LGBT” when used by a corporation.
Read MoreDemographics Of Mobile Internet Users, September 2013 [CHART]
63% of mobile phone owners used their devices to go online as of May this year.
Read MoreLGBT Advertising Interaction Behavior By Gender, June 2013 [TABLE]
About four out of 10 gays, lesbians and bisexual men and women had “liked” a business on Facebook.
Read MoreUS Digital Cross-Platform Audience, April 2013 [CHART]
The number of adults going online is 194 million strong per month. Of those, about 63% (122 million) use both a PC and a mobile device.
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