Posts Tagged ‘Kindle’
2015 Brands With Most Loyal Customers [TABLE]
Netflix is this year’s brand loyalty leader, rising 11 spots from last year’s results to take the mantle from Amazon.
Read MoreThe Evolution Of Attention Metrics
Amazon Kindle’s new per-page read royalties are simply another hybrid on the evolutionary tree of attention metrics.
Read MoreBrands With Most Loyal Customers, 2014 [TABLE]
Amazon, Apple, YouTube and What’s App are among this year’s brand loyalty leaders.
Read MoreTop Brands For Customers' Emotional Engagement, February 2014 [TABLE]
Consumers have never had higher emotional expectations from brands – but that brands’ ability to meet those expectations hasn’t grown as quickly.
Read MoreMobile Devices American Parents Own By Age Of Child, November 2013 [TABLE]
57% of US internet users surveyed had a smart phone. But smart phone penetration among parents of children under 18 was significantly higher, at 74% or above.
Read MoreTop 2013 US Buzz Rankings By Brand [CHART]
Close behind Amazon’s leading Buzz score of 30.6 were Ford (29.6) and Subway (29.4).
Read MoreMost Buzzworthy Brands, H1 2013 [CHART]
Close behind Ford’s leading Buzz score of 31 were Amazon (29.9) and Subway (29.8).
Read MoreAmericans' Daily Media Consumption, 2012 vs 2013 [CHART]
Americans are holding steady in terms of their TV consumption and non-work-related internet use, but are spending more time with other activities such as reading books and accessing the internet via a mobile device.
Read MoreTop Brands For Customers’ Emotional Engagement, February 2013 [TABLE]
A new study from Brand Keys measures customers’ emotional engagement with 375 brands across 54 categories, finding that Amazon is among the closest to an ideal score of any brand in its respective category.
Read MoreNorth American Publishers' Mobile Apps By Device, 2011 & 2012 [CHART]
The iPhone and iPad were the No. 1 devices for which publishers developed mobile apps. Mobile apps are important to media companies across all devices, however.
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