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Posts Tagged ‘Holiday Marketing’

US Holiday Retail eCommerce By Shopping Period, 2013 vs 2012 [TABLE]

Overall, for the period beginning November 1 and ending December 9, digital retail sales were up 9%.

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US Parents Who Plan To Give Their Children eBook Capable Devices As Gifts, 2012 vs 2013 [CHART]

46% of US adults with children ages 2 to 13 who read ebooks planned to purchase a device on which their children could consume such content.

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Holiday Desktop eCommerce Sales Through Green Monday, 2012 vs 2013 [CHART]

Desktop retail e-commerce sales grew by 10% year-over-year on Green Monday (the Monday with at least 10 days until Christmas – typically the second Monday of December) to reach $1.4 billion.

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How Smart Phone Owners Planned To Use Devices To Shop On Black Friday, October 2013 [CHART]

Nearly half of smart phone owners planned on getting coupons or other discounts via their devices to shop on Black Friday.

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Primary Mobile Channels Retailers Will Use For Holiday Marketing, 2012 & 2013 [CHART]

Retailers’ primary mobile efforts this year will focus around the comparatively unsexy channels of text messaging and mobile coupons.

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Expected Benefits Of Participating In Small Business Saturday, November 2013 [CHART]

More than 3 in 4 small businesses who have participated in Small Business Saturday in the past plan to do so again this year.

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Holiday Retail Sales Trends, 2000-2013 [CHART]

The NRF is projecting 3.9% year-over-year growth in retail sales to $602.1 billion (with online spending growing by 13-15% up to a potential $82 billion).

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Thanksgiving Weekend & Cyber Monday Desktop eCommerce, 2012 vs 2013 [CHART]

This year’s Cyber Monday set new records, with numerous researchers proclaiming it to be the biggest e-commerce spending day in US history.

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Mobile Drove A Third Of Cyber Monday Orders In 2013 [CHART]

2013 Cyber Monday was the biggest day in e-commerce history. Online sales rose 18 percent compared to Cyber Monday 2012.

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US Retail eCommerce Holiday Sales, 2008-2013 [CHART]

eMarketer predicts 23.5% of all US retail eCommerce sales this year will take place in November and December, amounting to $61.8 billion.

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