Grocery Store Marketing Archives - Page 3 of 6

Social Engagement Rate For US Influencers By Industry, H1 2015 [CHART]

The Social engagement rate for US influencers averaged 3.4% in H1 2015.

Earned Media Value Of Influencer Marketing By Industry, H1 2015 [CHART]

The average earned media value from US influencer marketing programs was 1.4 times higher in H1 2015 than the overall average in full-year 2014.

The Internet Of Things [INFOGRAPHIC]

This infographic from BI Intelligence illustrates the state of the industry based on the publication’s most recent report.

Best & Worst Customer Experience Ratings By Industry & Company, March 2015 [TABLE]

Publix enjoys the best customer experience rating of 293 companies measured.

Millennials' Attitudes Toward Rewards Experiences, October 2014 [TABLE]

More than 8 in 10 Millennials would more likely to shop with a grocer if they could redeem rewards for a consultation with a chef or nutritionist.

Products Most Likely To Be Shared On Social Media, October 2014 [CHART]

Social media users are more likely to respond to product offers shared by friends and family in their networks than to offers included in sponsored posts and social display ads.

Thanksgiving Social Media Chatter [INFOGRAPHIC]

This infographic from Viralheat examines more than 150,000 tweets and updates about “Thanksgiving dinner” and illustrates the social media discussion about the holiday.

Consumers' Top Benefits Of Newspaper Inserts, May 2014 [CHART]

39% of US adult internet users favored newspapers for receiving ad inserts and fliers, compared with just 21% who preferred the web.

Affluent Americans' Consumer Spending By Category, September 2014 [CHART]

Some 67.5 million American adults lived in a household with annual income of at least $100,000, a 5 million (or 8%) increase from last year.

Americans' Attitudes Toward Select Businesses & Industries, Q1 2014 [CHART]

Just 37% of Americans have a positive view of the advertising and public relations industry.