Gender Archives - Page 12 of 45

Newspapers' Online Reach By Demographic, August 2014 [CHART]

Newspapers’ digital audience grew to 164 million unique visitors (aged 18+) in August 2014.

Demographics Of American Broadband Users, 2013 [CHART]

74.4% of American households reported using the internet (most commonly via a cable modem – 42.8%) and 73.4% a high-speed connection.

American College Student Demographics, 2013 [CHART]

The number of Americans enrolled in college (undergraduate and graduate) declined by almost half a million for the second consecutive year in 2013.

Aspects Of Mobile Ads That Appeal To Mothers, November 2014 [CHART]

Coupons are by far the most appealing feature in a mobile ad, cited by 72% of expectant women and mothers with children up to 8 years old.

eSports Fan Demographics, March 2014 [CHART]

69% of Americans who frequently watched or participated in eSports were male, compared with 31% who were female.

Types Of Ads Consumers Believe Will Disappear In 10 Years, August 2014 [TABLE]

29% of US internet users thought pop-up ads wouldn’t survive the next 10 years.

Network Radio's Reach By Age & Gender, September 2014 [CHART]

Network radio reaches more than 180 million Americans aged 12 and older each week.

Average Monthly Of Mobile Game Downloads, February 2014 [CHART]

The 18-to-24 age group downloaded the most games on a monthly basis, with an average of 2.87.

Average Monthly Spending On Mobile Games By Segment, February 2014 [CHART]

The smartphone gaming audience will see faster growth in 2014 and all the way through 2018.

GLB Interaction With Ads, June 2014 [TABLE]

88% of US lesbian and bisexual female internet users said they used Facebook for personal communications, and 79% of gay and bisexual males reported the same.