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Posts Tagged ‘Feature Phones’

Mobile Video Sharing, December 2012 [CHART]

92% of mobile consumers shared video content with others (49% at least weekly), with social media posts (56%) being the primary way of sharing.

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Mobile Internet-Connected Devices, Q3 2011 vs Q3 2012 [CHART]

Non-phone connected devices (e.g. tablets, eReaders) are accounting for an increasing share of connected device ad impressions.

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Online Mobile Device Mix, Q2 2011 vs Q2 2012 [CHART]

Smart phones accounted for 74% of all connected device impressions on the Millennial Media mobile network in Q2 2012

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Influence Of Promotional Messages On Mobile Users [CHART]

32% of smartphone owners have made a purchase after receiving a promotional message on their mobile device via email.

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Mobile Promotional Messages [CHART]

Hardwired For Stories

65% of smart phone owners said they would want to receive promotional messages once a week or more, almost double the proportion (34%) of standard mobile phone owners.

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Consumer Electronic Devices Men Favor For Entertainment [CHART]

Men are favoring their computers—and not their televisions—when looking to be entertained.

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Smart Phone Penetration In Russia [CHART]

Smart phones are gaining market share in Russia, but still trail feature phone adoption by a significant margin.

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American Smart vs. Feature Phone Penetration, Oct. 2010-June 2012 [CHART]

Nielsen says that two-thirds of new mobile phone buyers are opting for smart phones. It’s likely therefore that smart phone ownership will reach at least 60% in the US by the end of Q4.

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Americans Who Use Location-Based Services By Device, 2011 & 2012 [CHART]

Nearly twice as many adults used location-based services in 2012, as compared to 2011.

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Smart Phone Multitainment Behavior [TABLE]

Smartphone Multitainment Behavior

Smart phone owners use their devices to interact with televised content at far higher rates than owners of more basic cell phones.

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