Posts Tagged ‘Experiential Marketing’
Marriott Goes Virtual & GoPro Goes Pro [PODCAST]
Episode 66: David and BL discuss Facebook anonymity, the Hong Kong protesters, GoPro NHL deal, Marriott’s virtual reality play, and much more.
Read MoreIKEA's Pop Up Store – Tokyo [VIDEO]
David Erickson discusses IKEA’s twist on the pop up store in Tokyo during the Beyond Social Media Show.
Read MoreDell's Urine-Smelling Laptops & Branded Dog Walking Trails – Beyond Social Media Show [VIDEO]
Topics on Episode 23 of the Beyond Social Media Show: Dell’s Urine-Smelling Laptops; Twitter’s full-sized images; problems with promoted tweets; Twitter’s value to marketers; My Eco Lips; Pedigree’s dog walking trails; Google Hangouts changes; Boston Red Sox beards; some shiny new stuff & much more.
Read MoreDell's Urine-Smelling Laptops & Branded Dog Walking Trails – Beyond Social Media Show [VIDEO]
Topics on episode 23 of the Beyond Social Media Show: Dell’s Urine-Smelling Laptops; Twitter’s full-sized images; problems with promoted tweets; Twitter’s value to marketers; My Eco Lips; Pedigree’s dog walking trails; Google Hangouts changes; Boston Red Sox beards; some shiny new stuff & much more.
Read MoreHow To Raise Awareness Of Homelessness: Freeze People [VIDEO]
This is a great example of using experiential marketing in the service of cause marketing.
Read MoreBeyond Social Media: Simcity Fail, Dove's "Real" Beauty & NBA's Social Slam Dunk [PODCAST]
This week’s highlights: Electronic Arts’ Simcity Fail; Dove’s “Real” Beauty App; Old Spice’s Director Of Marketing: Mr. Wolfdog; NBA’s Social Slam Dunk & more.
Read MoreBeyond Social Media: No Death Star For You! [PODCAST]
This week’s highlights include the White House’s response to a Death Star petition, Hilton’s humorless attempt at humor, TOMS charitable experience& much more.
Read MoreThe Kinect-Compatible Amazon.com
It is obvious what Amazon.com’s next technology move should be: A virtual store through which customers can stroll from the comfort of their living rooms.
Read MoreThe Sounds Of MeTailing
Digital album sales are up 19.1% in 2011.
Read MoreXbox Kinect: An Immersive, Experiential Advertising Platform
Will technology such as the Kinect user in an era of immersive, experiential communications and, if so, what does that mean for professional communicators?
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