Posts Tagged ‘eTailing’
Facebook's Global Social Commerce By Category, November 2013 [CHART]
Nearly all photography-related social commerce orders came from the network, and 94% of sports and recreation as well as pet supplies did, too.
Read MoreGlobal Average Order Value By Social Media Site, Q3 2013 [CHART]
Facebook drove nearly two-thirds of social media visits to Shopify-operated stores and claimed about 85% of all orders from social media—a year-over-year increase of 129%.
Read MoreUS Consumers’ Biggest Purchase Influencers, April 2014 [CHART]
Word-of-mouth emerges as most influential, with TV ads leading the way among paid media.
Read MoreTypes Of Brand Communications College Students Want On Snapchat, February 2014 [CHART]
The opportunity to receive discounts or promotions was the top reason college students would want to receive Snapchat communications from brands, cited by 67%.
Read MoreWebsite Satisfaction By Industry, March 2014 [TABLE]
Social media fares worst, while financial institutions are among the top-rated.
Read MoreGlobal Consumers' Purchase Behavior Influencers, March 2014 [CHART]
Close to 6 in 10 global consumers say that friends’ social media posts influence their purchase choices.
Read MoreMost Frequently Used Omnichannel Research Sources By Category, March 2014 [TABLE]
Study also finds that the path-to-purchase has shortened to a little more than 2 days, even for higher-ticket items.
Read MoreLoyalty To Single Retailer By Category, March 2014 [CHART]
Customers who frequently visit specific retailers tend to be heavy category spenders, meaning that they also frequently visit other retailers in the same category.
Read MoreMobile Rich Media & Video Ad CTR vs Standard Banners, 2013 [CHART]
Mobile ads that integrated interactive and animated features saw click-through rates (CTRs) multiple times higher than standard banner ads last year across a variety of verticals.
Read MoreTop Industries By Branded Video Views Worldwide, 2013 [TABLE]
The consumer packaged goods industry saw the most video ad views, with over 2.22 billion.
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