eTailing Archives - Page 17 of 103

Email Inbox Placement Rate By Industry [CHART]

Deliverability rates by industry showed not only clear winners and losers, but how inconsistent inbox placement rates are when looking beyond the global average.

Top Things Online Retailers Test, September 2014 [CHART]

Roughly two-thirds of online retailers have some type of personalized content on their websites.

How Small Business Owners Utilize Their Website, Q1 2007-Q3 2014 [TABLE]

The percentage of small businesses with websites had risen just slightly over the past few years.

Influence Of Email On Consumer Purchase Decisions, September 2014 [CHART]

Emails with discounts have a greater influence on purchase decisions than a variety of other forms of marketing communication.

Leading Website Traffic Referral Sources, June-July 2014 [CHART]

Across all industries analyzed during June and July of this year, organic search drove 51% of all visitors.

Online Purchase Plans By Category & Region, September 2014 [TABLE]

Consumers around the world tend to be more likely to shop for than buy products online, although the gap between browsing and buying is relatively small for most product categories.

College Students’ Back-To-School Purchase Influencers, August 2014 [CHART]

Undergraduate students are less likely to rely on brand advertising than word-of-mouth when it comes to their purchase decisions.

How Moms Will Use Mobile For Back-To-School Shopping, July 2014 [CHART]

63% of US mothers with children under the age of 18 planned to use their smartphones while back-to-school shopping.

Most Recent Method Used To Redeem Mobile Coupons, June 2014 [CHART]

More than one-quarter of US digital couponers who had found a coupon via smartphone in the three months leading up to polling ultimately redeemed that deal in a store.

Influence Of Word Of Mouth & Reviews On Female Empty-Nesters, August 2014 [TABLE]

Female Empty Nesters are prone to seeking out reviews online and offline and are strongly influenced by what they find.