Posts Tagged ‘Engagement’
Social Media Sharing [INFOGRAPHIC]
This inforgaphic from Promo illustrates what, where and why people share content on social media.
Read More360 Videos [INFOGRAPHIC]
This infographic examines engagement with 360 videos, claiming that they enjoy clickthrough rates averaging 4.51%, compared to 0.56% for traditional videos.
Read MoreB2B Digital Marketing Priorities [CHART]
Not only is content marketing by far the top digital priority for B2B marketers this year, but it’s also the discipline most likely to get a spending hike this year.
Read MoreMost Effective Email Closings [INFOGRAPHIC]
The folks who make the Boomerang app looked at email closings in more than 350,000 email threads, and found that certain email closings deliver higher response rates than others.
Read MoreB2B Content Marketing Strategy Goals [CHART]
More B2B marketers are realizing the benefits of content marketing as a method to generate leads and drive customer engagement.
Read MoreTop Reasons Marketers Produce Visual Content [CHART]
The growing success of visually oriented social media platforms like Snapchat and Instagram is encouraging more interest in producing visual content among advertisers.
Read MoreStrategic Priorities For Company Executives [CHART]
Executives worldwide say expanding their customer base is a top priority, more so than retaining their existing one.
Read MoreHow Marketers Measure Customer Engagement [CHART]
Marketers are constantly looking to better understand consumers and ultimately deliver an engaging experience.
Read MoreFacebook Brand Post Interaction Rates By Content Type, 2014 vs 2015 [CHART]
Image and video post interaction rates on Facebook dropped on a year-over-year basis in Q3, as they did in Q2, with the opposite trend apparent for link and text posts.
Read MoreTop Social Media Marketing Strategy Objectives, October 2015 [CHART]
Almost two-thirds of social media marketer said that increasing audience engagement was crucial.
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