Conversions Archives - Page 4 of 6

Primary Metric For Social Media Success In 2013 [CHART]

Among the biggest changes overall was the decrease in the importance of sales vs. two years prior.

Most Effective Factors For Increasing Conversions, May 2013 [CHART]

Asked to rate a range of elements of the digital experience for their effectiveness in increasing conversion rates, a leading 39% of digital marketers from around the world pointed to social sharing.

Channel Effectiveness For Generating Sales Leads, April 2013 [CHART]

Respondents ranked inbound phone calls highest, with a rating average of 3.4 on an 8-point scale (where 1 represents the highest potential).

Of Marketing Metrics & "Growth Hackers" (Yeah, You Heard Me), April 2013 [CHART]

25% of marketers surveyed indicate that their team employs a growth hacker.

Lead Generation & Conversions By Channel, April 2013 [CHART]

27% of marketers report below-average costs per lead (CPLs) for both email marketing and social media, with SEO and blogs close behind (25% and 24%, respectively).

Conversion Rates For American Visitors To Travel Websites By Category, January 2011 – March 2012 [CHART]

The monthly average for conversions via cruise sites was less than 1% between January 2011 and March 2012.

Website Phone Call Conversion Rates By Industry, February 2013 [CHART]

Home services companies had by far the highest conversion rate, of 11.7%, while e-commerce businesses had the lowest, at just 0.2%.

Benefits Of Online vs. Offline Advertising, January 2013 [CHART]

23% of North American marketers said the most important benefit was online advertising was more accurate targeting than offline advertising.

Texting Prospects, January 2013 [CHART]

The conversion rate of prospects texted only after a relationship has been developed was 112.6% above the average conversion rate of contacted leads.

B2B Conversion Rates By Website Traffic Source, 2012 [CHART]

Of the various drivers of B2B website traffic, email has by far the highest conversion rate.