Posts Tagged ‘Computers’
German Internet Use via PC vs. Smart Phone, Q1 2011-Q1 2014 [CHART]
92% of consumers in Germany said they owned at least one mobile phone, whether smartphone or feature phone.
Read MorePreferred Methods Of Researching & Buying From Multichannel Retailers, March 2014 [CHART]
Digital channels are now the method of choice for both product research and purchasing.
Read MoreEmail Opens By Hours After Send, H2 2013 [CHART]
Email engagement tends to be more concentrated in the first few hours post-send on mobile phones than on desktops and tablets.
Read MoreShare Of Video Plays By Duration & Device, Q1 2014 [CHART]
Almost 90% of video plays on smartphones were less than 10 minutes in length, and roughly 80% of video plays on tablets were also short-form video.
Read MoreMobile’s Share Of Email Opens By Daypart, H2 2013 [CHART]
Mobile’s share of email opens continues to increase, with various sources reporting that share to be 50% or higher.
Read MoreFrench 2014 World Cup Watchers By Device [CHART]
Out of the 57% of internet users in France who said they would follow at least some of the tournament’s games, just 9% planned to use a smartphone to do so.
Read MoreOnline Shoppers' Preferred Method For Researching & Buying Products, June 2014 [CHART]
Despite the growth of mobile commerce (23% year-over-year in 2013, per comScore), only 1 in 10 respondents prefer to purchase products on mobile devices.
Read MoreMobile Hispanics' Device Ownership, March 2014 [CHART]
Among Hispanics, the millennial generation may lead in smartphone ownership and usage, but it’s the Gen Xers who dominate in daily tablet use.
Read MoreGeneration V Media Consumption By Age & Channel, July 2013 [TABLE]
TV remains the biggest single element of Generation V’s media usage.
Read MoreDevices UK Millennials Will Use To Follow The World Cup, May 2014 [CHART]
TV will be the medium of choice for UK consumers following the action, even among the most digitally connected and especially mobile millennial cohort.
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