Posts Tagged ‘Automotive Marketing’
Importance Of Buying American By Product Category & Gender, March 2013 [CHART]
Women were 11% more likely to consider Buying American important when purchasing major appliances (79% vs. 71%).
Read MoreConversion Rates For American Visitors To Travel Websites By Category, January 2011 – March 2012 [CHART]
The monthly average for conversions via cruise sites was less than 1% between January 2011 and March 2012.
Read MoreOnline Travel Spending, 2012 [TABLE]
US travel e-commerce sales exceeded $100 billion for the first time last year, reaching $103 billion.
Read MoreBeyond Social Media: Burger King Hacked, Maker's Mark Social Slapped & LinkedIn's Claps [PODCAST]
This week’s highlights include the Twitter hacks of Burger King & Jeep, Maker’s Mark does and about face, LinkedIn appeals to vanity, a Alicia Keys’ iPhone Tweet, Shiny New Stuff and much more.
Read MoreThe Economic Impact Of Mapping [INFOGRAPHIC]
Google put together this infographic to illustrate some examples of the benefits of maps.
Read MoreUS Location-Based Mobile Ads By Industry, 2012 [CHART]
100% of the studied mobile campaigns in the grocery, political, health care, lottery, real estate and education industries used location info of some sort.
Read MoreTop Desired Car Technologies, October 2011 [CHART]
Use of smart phone apps for services like Pandora or Spotify for in-car music listening has shown rapid growth, rising from 6% of US mobile phone owners in 2010 to 17% in 2012.
Read MoreNorth & Latin American Navigation Service Subscribers, 2016 [TABLE]
By 2016, navigation systems will support 18.7 million subscribers in North America, while smart phone navigation will boast more than 400 million.
Read MoreGlobal Connected-Car System Shipments, 2012 & 2016 [CHART]
More than 105.6 million people drove to work solo in 2011, according to US Census data. This figure represented 76.4% of all employed people in the US over the age of 16.
Read MoreMost Effective Super Bowl Ads [TABLE]
Budweiser scored the most effective commercial of the game, with its “Brotherhood” ad fetching an Ace Score of 665, slightly below last year’s high score of 671 (by Doritos and M&Ms).
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